something new bridal box

I worked with a talented designer to brand this up-and-coming subscription box company. As creative director, I began with a mood board and voice exploration, then worked side-by-side with the designer to create a comprehensive overhaul of the website, plus facebook ads and print collateral. I directed our photoshoot, developed a style guide, and put together a marketing plan for the holiday season. It was so much fun to own this product from start to finish!